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By admin on December 17th, 2009
Why Attending Trade Shows in a Bad Economy is a Good Idea
When the economy takes a downturn, so do lots of companies’ marketing efforts. This certainly extends to trade shows, where both exhibitor and attendee traffic is down.
However, investing in trade show exhibitions during a recession can be a great opportunity to win new business and promote your brand.
Reaching Decision Makers
Although overall trade show traffic may [...]
