Great Time to Save on Exhibition Stands

While you’re out hunting bargains for holiday gifts, you might want to consider how you can save on items that will help you promote your business in the New Year as well.

If you will be exhibiting at a trade show or promoting an event in 2010, now is a great time to check out the Special Offers page on the Discount Displays website.

We have some exceptional pricing on stock clearance items – discontinued lines and showroom displays – that will save you up to 50% off regular pricing on pop-up exhibition stands, folding stands, literature racks, banner stands and pavement signs.

2010 Trade Show Planning
Careful planning will ensure that the investment you make in exhibition stands and materials will provide a substantial return for you in terms of new customers and prospects.  If you’ve never exhibited at a trade show before but think that attending one may boost your business, here are a few things to consider:

Research – you want to be sure that any trade show you attend does a good job of drawing in targeted prospects for your product or service, that will fit affordably into your overall marketing budget and has the potential to deliver real results.  Do some research into the trade shows your competitors are attending and read your leading trade publications to see which shows generate the most positive buzz.

Planning – you should develop a trade show-specific marketing plan that includes promotional activities before, during and after the trade show, with specific messaging and a budget.  You need to treat a trade show like any other marketing campaign – with advance thought and planning given to achieving specific and measurable goals.

Exhibiting – you have less than seven seconds to catch the attention of your prospects at a trade show, so you want to be sure that your exhibition space is designed to make the maximum impact.  Professional exhibition stand suppliers like Discount Displays have in-house staff that can assist you with the design and layout of your space as a complimentary service.

Have questions?  Visit our website at www.discountdisplays.co.uk or speak with one of our exhibition planners on 0844 800 1020.