Hosting a blog on your website is a great tool for having conversations with your customers and building brand loyalty. So how to get started?
There are many online tools for blogging out there on the worldwide Web, the two largest being Blogger/Blogspot (Google-owned) and probably the one most favoured by business, and the platform this [...]
If you have a high bounce rate – 60% or more – then something is probably wrong with your home page or landing page. People are leaving because their needs are not being met…but how do you know what changes to make?
Is your website operating to maximum efficiency? Do people who come to your site stay, browse and purchase, or do they jump off after the home page?
In today’s tight economy, consumers are coming to almost expect discounts from merchants, especially online. And giving out coupons has proven to be a good tool for increasing sales and gathering email contacts for that all-important mailing list.
If you sell online, it is critical to attract targeted traffic – those most likely to buy from you — to your website. Here are four essential tools for building business success online:
