To survive in any market a company needs to build a brand, and one of the most important aspects of visual branding is the logo. World famous logos need to stand out by being different, but the question is do these logos become memorable because of their design, the frequency you are subjected to them, or the product they are associated with.
Road safety campaigners have criticised a new billboard campaign, featuring model Kelly Brooke naked.
The new adverts, which were launched last week, show the brunette in nothing but a pair of Reebok’s new ‘Reetone’ trainers. The poster has filled billboards at busy junctions and traffic hot spots around the UK and has been labelled as a ‘deadly [...]
Do you know what your customers are saying about you right now? Would you like to know what they think about new products you’re considering before you invest the time and money in inventory and promotion?
It may sound obvious, but the most important thing you can do to ensure the success of your Internet business is to have a website that works and by saying “works”, we mean more than function. It has to do a good job of making sure your prospective customers can find you and that starts with keyword research.
A report has called for stricter enforcement of a ban on cyclists riding a long a stretch of the South Bank.
As reported by Road.cc, the London Borough of Lambeth commissioned a report which has resulted in a draft cycling strategy that suggests the ban should be enforced more firmly with the use of signs and [...]
